Business Philosophy

Smart People

The company realizes importance of smart and good people development. We applied the King’s working principles and philosophy of sufficiency economy to make the employees become smart people prompt to create value for ourselves, organization and society. We believe that the company will sustainably grow by the important driving factor which is employees to accomplish the vision and mission targeted. Therefore, the company focuses on developing the employees at every level to be ones who have good moral and improve their skill and knowledge, including professionalism that corresponds to organizational culture to create value for ourselves, organization and society as per the master plan of smart people.

Business Trust

The company focuses on creating value of their business based on self-sufficiency and social responsibility, including good governance principle. We aim at having a transparent and verifiable operation whilst managing the risk to maintain benefit for stakeholders and creating a balance between business, society and environment. The life quality development, career growth and efficient value chain development are important factors to increase the competitiveness. Through innovations and business alliance, we expect to achieve the goals as mentioned in master plan of business trust.

Growth Society

The SBG company realizes importance of community and society, the company encourages employees to create of CSR projects and social activities as follows:

• Creating educational opportunity(cooperative education, special bilateral, technician development)
• Creating professions for community (local product purchase)
• The making of good deeds for society by somboon group (employment of the people with disabilities, SBG volunteer club)
• Local tradition conservation (lotus tradition)
• Networking with other organizations (anti-corruption)